The Remarkable Rugs at ICFF
Area rug exhibitors at a renewed ICFF in New York stole the show with unexpected beauty, artistry and edginess that showcased the next-level expressive possibilities of an ancient craft.
Excerpt from article below :
Fledgling home accents and area rug atelier Studio Variously made its ICFF debut using the platform as a launchpad for its first hand-knotted rugs. Based in Bloomfield, Michigan, the atelier was launched by Anjali Purohit in 2020 with a focus on creating textiles that are natural, renewable and sustainable. Buyers gave a thumbs up to her hand-knotted geometric motif rugs and also appreciated the studio's flatwoven rugs crafted using 100 percent hand-carded wool, jute and imported wool and cotton. The blend of natural yarns and unique technique lend these understated rugs a natural and organic styling.
